Can You Feel The Rumbling?
In this “disruption” era of consumer marketing, you better have someone who is paying attention to the management of your web properties. Google is using the most advanced artificial intelligence ever developed to create the search results for your customers. If you know what Google is looking for technically and your site is well optimized, you will be given some traffic and if you provide a good user experience to that traffic, you will be rewarded with more traffic.
These shifting tides have buried some companies while others ride the wave to the thrill of success.
Get Smart about Your Digital Strategy
If you are launching a new business, then the good news is that the opportunity is higher than it’s been in years for new businesses to crack into the first page of search rankings. Google has steered the direction of site development strongly toward creating a good user experience which drives rankings rather than relying on links and ‘off page’ factors that were impenetrable for many years. This has leveled the playing field for new entrants.
If you are an existing business that is needing to grow market share, the good news is that your customers are using the internet every day, and there are constant opportunities to interact with them.
In this dynamic search climate, golden opportunities are emerging frequently (for instance schema.org code), and as everyone adopts the best practices, the opportunity then disappears, but the early adopters have leapt up in the rankings – their new baseline.
The Most Likely Predictor of Success
If you want to be taken seriously by customers, maintaining an excellent digital presence is a must. When small companies are acquired by large Fortune 500 corporations, the online presence is a primary concern and sometimes the most valuable asset – even for ‘non-internet’ businesses and services. If you see a startup being acquired in the news, check their online presence and you will certainly see excellence.
Improve Your Internet Marketing in 3 Steps
REQUEST A CALL
Remember, not taking action is also a choice, and not a good one in the current climate.
Fill out our form for a follow up e-mail.
FORMULATE A PLAN
During our call, we will get to know you and your business better, as well as analyze your current internet marketing strategy. Then we can create a plan for greater exposure and more conversion for your business.
We will execute our plan of action, giving your brand more exposure and reaching the right type of clients. Our reporting is the best in the business and tailored to our customer’s needs. Of course, we will be guiding as much of the strategy as you’d like.
LOS ANGELES INTERNET MARKETING
Solid Strategic Principles Provide the Foundation for Success
At H.I.M. we have developed proven strategies that can be applied to all emerging internet platforms and technologies. Tried and true approaches like accurately segmenting your target customers and then hitting them with a customized message will be effective regardless of what search engine, operating system, or social networking platform is the most popular choice.
We have over a decade of helping companies craft their message and then decide where and how they will target their desired market. Then, we manage the marketing campaigns with an obsessive eye toward continually improvement and optimization based on the results we are getting.